Covid-19 is still infecting and reinfecting millions of people around the world — causing more and more people to develop Long Covid. But public health and government agencies worldwide have failed to warn people about Long Covid and support those affected, and still aren’t effectively funding research to find effective treatments.

In response to the lack of support, people with Long Covid in the U.S., Canada, U.K., and Europe are buying billboard ads to raise awareness about the disease and promote the urgent need for clinical trials. These billboards aim to do the job of public health authorities, advocates who spoke to The Sick Times explained.